2017 IMEX America - Day 2

2 THE pulse OF THE MEETINGS INDUSTRY. SHOW Event planners partner with Wyndham for REWARDING MOMENTS VISIT US AT BOOTH #E3046 F E A T U R I N G BY WYNDHAM REWARDS A PEEK INSIDE • ENGAGEMENT AS A STRATEGY PAGE 3 • HOUSTON RISES PAGE 9 • PCMA AMPLIFIES EDUCATION AND MORE AT IMEX AMERICA PAGE 16 • LEVEL UP WITH MEETINGSNET CMP CREDITS PAGE 17 • ACHIEVE MEASUREABLE GOALS WITH SMART MEETING DESIGN TIPS PAGE 22 • THE RISE OF MIDSIZE CITIES PAGE 24 • EFFECTIVE COMMUNICATION KEY TO DELIVERING A DIFFICULT MESSAGE PAGE 29 WEDNESDAY | OCT. 11, 2017 | LAS VEGAS S tanding united, leaders from the travel, hospitality, meetings and business communities came together to show their support for Las Vegas during a press conference at IMEX America yesterday. “It’s extremely fitting that we’re here this week to support the industry and to support Las Vegas,” said Ray Bloom, chairman, IMEX Group. “We are pleased to be here to offer solidarity.” This solidarity comes in the wake of the tragic incident that took place in Las Vegas only a week ago. Moving forward with this year’s IMEX America is a great show of support for Las Vegas, accord- ing to Rossi Ralenkotter, president and CEO, Las Vegas Convention and Visitors Authority. Ralenkotter, who grew up in Las Vegas, said it has always been a compas- sionate community. And even though Las Vegas was shattered by what happened at 10:05 p.m. on Oct. 1, it was also united. Everyday people turned into heroes. The community came together. And now, with the world watching, Las Vegas is standing strong. Roger Dow, president and CEO, U.S. Travel Association, said, “While the tragic IMEX is #VegasStrong see # V egas S trong , page 3 Jim Murren, chairman and CEO, MGM Resorts International, said during yesterday’s #VegasStrong press conference that he has been humbled by this show of support and inspired by everyone’s kindness.