NY NOW® Pre Show Planner Summer 2014 - page 27

LIFESTYLE
Aug. 17
The Day Spa Association
will host a first-ever
"Spa-ctacular" Exhibit Floor
Tour
featuring "can't miss" products and
suppliers to start or expand the profitable
spa retail category.
Aug. 17
“Start, Grow or Expand
Your Business with a Pop
Up Shop, hosted by
Specialty Retail
Report
will explore temporary retailing –
whether a “store within a store,” trunk show
or off-premise retailing –and the “pop up”
shop phenomenon.
Aug. 18
The GHTA Industry
Summit presents a
roundtable dialogue
titled
“Embracing the New Normal:
An Environment Rich in Possibilities,”
as a precursor to GHTA’s 2014 Conference
in November.
NEW!
Aug. 16
Museum Store Association member
networking event, sponsored by
NY NOW, offers conversation and
connections. Advance registration required
through MSA’s Jennifer Anderson.
Aug. 16 & 17
NY NOW,
Giftware News
and
Baby & Kids
present
“Keeping It Fresh: Tips to Engage
Customers, Excite Staff and Increase Sales”
to
help improve your retail business expertise and
increase your profitability.
Aug. 18
“Year-Round Retail Events To Drive
Traffic & Boost Sales,”
hosted by
GIFT SHOP
will address themes
and tools needed to plan, promote and host
memorable events.
Aug. 18 & 19
IRCE Focus will present a two-part
digital marketing series:
“7 Ways
to “Out-Ninja” Amazon,”
and
“Hit Your Holiday Sales Goals with
Targeted Email Marketing.”
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